To most people, fashion and technology exist separately. Although that may seem correct, Chris Burch, a fashion guru and entrepreneur, shed some light on the past fashion trends and technology, including their close relationship, which is symbiotic. According to Chris Burch, the boom box was the in-thing in the 70’s. It was an instrumental music gadget. The 80’s saw the introduction of movies, hence the continuous use of the boom box. However, all that changed in the 90’s when the Walkman was invented, followed by the iPods. Looking at the transformation, things just got better with time.
Fashion and Technology
To Burch, the synergy of technology and style puts weight on the height of innovation. This is further illustrated by a high-tech fashion designer called Anouk Wipprecht. According to her, technology has been instrumental to her fashion designs. In the past, she designed DareDroid Dress, Pseudomorphs and a dress with self-painting features. All the designs highly depended on technology. Anouk describes technology as a playground in which the deeper you dive, the more you learn. Technology offers fashion designers room for discovery and experimenting.
Technology Generates Fashion
A quick look at the transformation in technology and fashion leaves us appreciating equipment like airbags made for the protection of cyclists. Although fashionable compared to helmets, they serve the same purpose. Another set of items are the gloves made for firefighters. The gloves feature sign communication elements for safety at the fire scene. Other interesting designs feature the recycling of bike’s inner tubes. The recycled items are used to manufacture clothes. The radiator goes through recycling to produce gowns. Technology has a way of creating fashion and fashion has a way of branding technology. The two depend on each other for success.
About Chris Burch
Burch is not only a successful businessman but also, a fashion tech lover. With his love for fashion, he established Burch Creative Capital. It is a company that features a combination of fashion and technology to promote healthy lifestyles. The philosophy of Burch Creative Capital’s investment expresses Chris’s values on entrepreneurship and vision in the industry of fashion and technology. Through Chris, his company employs imagination, incubation, creativity, weight and support for direct, active and sustainable businesses. With over forty years experience in entrepreneurship, Chris has been an active participant in the development of over fifty firms. He merges an intuitive understanding concerning client’s consumer behavior with sourcing experience. Burch connects innovation to the outcome.